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MMG is dedicated to the active inclusion of diverse patient populations. We carefully consider cultural beliefs, sensitivities, and special information needs for every program.
Geriatric patients rely heavily on their doctors to guide them through medical decisions and geriatric studies often necessitate caregiver participation. At MMG, we know that in some cases the best return on investment comes from outreach initiatives that target patients' doctors, caregivers, and families directly.
When it comes to speaking to healthy subjects, MMG focuses on outreach messaging that leverages two main motivators for this population: altruism and compensation.
We carefully consider cultural beliefs, sensitivities, and special information needs for every health communication or clincial research project. By taking a strategic approach to outreach channel selection and working through trusted community-based entities, MMG has a track record of appealing to and reaching minority populations.
Infants, Children, and Adolescents
Pediatric and adolescent patients and their families have different needs for information and support. From healthy subject trials to studies for newly diagnosed conditions or chronic illnesses, we are experienced in effectively communicating to, recruiting, and retaining young research subjects within varying consenting regulations around the world.