Breakthrough Patient Recruitment

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Writing and Translating Patient Recruitment Materials: It’s Not Always Easy, but It’s Always Worth It.

 "No, thank you … I am no longer interested in this clinical trial."   Words can make or break the deal in terms of a patient's interest in participating in a clinical trial. High-quality translation and cultural adaptation of patient recruitment materials are crucial. When the translated words don't exactly say what we thought they said, we could be losing potential clinical trial participants, along with their interest.   Here's what tends to happen: Once wor… [Read More]

When Every Word Counts: Language Barriers in Health Care and the High Cost to Patients

When a difference in language impedes communication between a health care provider and a patient, it compromises the quality of the medical care that a patient receives. "Language barriers" between physicians and patients are associated with:   Decreased patient satisfaction Lack of preventive health services Increased diagnostic testing Repeat visits to the emergency room Longer hospital stays Non-compliance with treatment Increased number and severity of m… [Read More]
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The Healthy(ist) blog is a platform to share, learn about, and debate topics related to public and social health, scientific research, health communications, and behavior change.
We invite and encourage anyone interested in current public health and health communication trends and issues to join MMG's contributing bloggers in adding their voice to the ongoing discussion about how we can advance health, together.

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