Breakthrough Patient Recruitment

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Finally a Productive Use for the Ubiquitous SMS Message

Previously on the Healthyist, we've talked about the power of mHealth (mobile health) to reach our consumers where they are, but the field is new, and there isn't yet a significant evidence base. As readers may have noticed, my interests lie in tobacco control and cessation. There are a few programs out there in the United States that use text messages, rather than a mobile app or mobile web, to not only get a message across, but to actually deliver health interventions: Text4Baby, Tex… [Read More]
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