Breakthrough Patient Recruitment

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10 Tips for Pitching Health-related Stories to the Media

Getting coverage in a national media outlet doesn't just happen. It takes planning, preparation, persuasion, persistence, and in most cases, lots of patience.  Here are 10 tips to help you create a winning media strategy. 1. Determine your ultimate goal: Think about what you want the media coverage to achieve. Is it visibility for a new organization, service, or product? Participation in a clinical trial? With your goal in mind, identify your key audiences. Who are you tryin… [Read More]
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The Healthy(ist) blog is a platform to share, learn about, and debate topics related to public and social health, scientific research, health communications, and behavior change.
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