Breakthrough Patient Recruitment

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Ice Bucket Challenge: When Public Health Awareness Campaigns Work

I'm sure that by now you've heard of the Ice Bucket Challenge. Maybe you've been challenged. Maybe you've dumped ice water on your head. Maybe you've just seen the myriad of posts on social media of others doing this. Quickly, for those who have somehow missed what's been going on for the past few weeks, the Ice Bucket Challenge consists of having someone dump ice water on your head. Alternatively, you can donate $100 to the ALS Association. Some versions of the challenge include th… [Read More]
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The Healthy(ist) blog is a platform to share, learn about, and debate topics related to public and social health, scientific research, health communications, and behavior change.
We invite and encourage anyone interested in current public health and health communication trends and issues to join MMG's contributing bloggers in adding their voice to the ongoing discussion about how we can advance health, together.

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